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MEX Breakfast: AI unleashes the Content Supply Chain

Join us for an exclusive in-person event centered on the transformative role of AI within the content supply chain.

What you learn:

  • AI-powered consumers: Studies show that AI will drive up to 55% of global spending by 2030. Learn how businesses can adapt and grow.

Date: 2025-05-13

Location: Zurich

Language: English

Event Type: Live Event

Event Status: Open for Registration

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About the event

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AI-driven consumers are reshaping markets, driving up to 55% of global spending by 2030. Businesses must adapt to AI-powered engagement strategies to stay competitive. Discover how brands like Kawasaki & Bimota leverage AI to enhance content velocity, automation, and localization. Gain insights into market trends and consumer expectations in the evolving AI landscape as announced at Adobe Summit 2025.

Agenda

08:15 – 08:30
Arrival & Registration test
08:30 – 08:40
Welcome Scaling content across multiple sites, audiences, and customer intents is complex — but essential for growth. In this session, we’ll dive into how to build a smart, scalable content strategy without losing focus or efficiency.
Ivana Lachner Head of Sales and Marketing at LA INDIA
08:40 – 09:40
Content Co-Pilot
Mathias Hermann
08:40 – 09:40
Content Co-Pilot
Mathias Hermann

Engage, connect, grow

Why you should be there
  1. Increase ROI from your Digital Experience Platform
    You’ll see how AI speeds up Content Operation and Front-end Development and how it saves your time and money.
  2. Explore real use cases
    See our AEM Co-Pilot in Action, explore how you can move to Adobe Edge Delivery Services with little effort.
  3. Exchange with likeminded experts
    Discuss with our experts and likeminded colleagues possible approaches to your specific challenge and gather inspiration.
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Inspring

Speakers
Mathias Hermann
Managing Director
Mathias is the Founder and Managing Director of Comwrap Reply. He is a firm believer in a radically customer centric approach and founded comwrap as an active contribution to the new digital consultancy movement. Mathias has been in the Digital Industry since 1998. A Management Consultant in Business- , IT- and Marketing Transformation Projects for companies of the Finance-, Pharma, Healthcare and Industry Business, his company focuses on transforming challenges into opportunities by creating integrated digital strategies that leverage the success of customers.
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Tejas Parmar
Developer
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